For spas, lash and nail studios

Someone to answer the bookings, take the deposits and rebook every client.

Crewroom is five teammates with real jobs, working inside your Gmail, calendar and card reader. Watch them work. Nothing reaches a client until you tap approve.

14 days free with a card, cancel any time, and your first paid month back if the team did not earn it.

TodayWhat the team did today. Press Start the day.
0
Appointments booked
0
Rebookings
0
Waitlist spots filled
0
Lapsed clients invited

Built on Claude

Press Start the day above and watch one morning at our sample company, then read the score here.A morning at our sample company3 messages answered · 5 chairs booked · 2 clients rebooked · 1 waitlist spot filled

Same five faces. A different job in every trade.

Riley, Sam, Morgan, Nia and Theo each own one part of the day. Jo runs the room. In a roofing company they chase the quotes; in a salon they fill the slow Tuesdays; the faces never change.

Tap a card to see what they own

They are the same team in every business, so what you see in the demo is what you get.

Not drafts. Receipts.

Other tools write things for you to paste. This team sends the email, books the slot, raises the invoice and publishes the post, and every result comes with the proof behind it.

The board at Golden Hour Salon, Portland, our sample company

  • Reply sent to Elena Park

    Balayage consult, Thursday 2:00 with Jenna offered

    Riley · 5 booking requests answered

  • Waitlist filled

    Tuesday 11:00 cancellation given to Priya Nair

    Riley · 2 chairs refilled

  • Deposit taken

    $60 · Keratin treatment, Saturday 10:00

    Morgan · 3 deposits, 0 no-shows

  • Post published

    Before and after, copper balayage, with Jenna's caption

    Theo · 38 saves

  • Review answered

    5 stars · "Marisol fixed a colour another salon got wrong"

    Nia · 4 reviews answered

  • Rebooking sent to 9 clients

    Six weeks since their last cut, with Jenna's open Thursdays

    Sam · 4 rebooked

Nothing reaches a client until you tap approve.

Approvals arrive in one packet, on your phone, between jobs. Review everything for the first two weeks, then let the routine sends through and keep the rest.

An owner reading the day's approvals on a phone, on the job

Needs you

Approve 2 replies and 1 review answer?

3 replies

Two replies in your voice with the chair held, and one review answered.

To
Chloe Andersen, Marcus Hill
Holding
Thu 11:00 Marisol, Sat 10:30 TK
Review
5 stars, Elena P., Google

Recall within the hour

  • Review everything

    Weeks one and two

  • Trusted for routine sends

    When you say so

  • Undo within the hour

    Every send

Start free trial

14 days free with a card, cancel any time, and your first paid month back if the team did not earn it.

Your team at work
Jo, Office Manager

The day runs whether you are at your desk or behind the chair.

Every teammate has a rhythm. Here is a weekday, hour by hour, in the office's own light.

The office through the dayThe office through the dayThe office through the dayThe office through the dayRiley · Overnight booking requests and questionsBefore seven

On the clock

08:45RileyOvernight booking requests and questionsRiley · Front Desk
09:00MorganDeposits for this week's long servicesMorgan · Deposits & Retail
09:15SamSix-week overdue listSam · Rebooking
16:00RileyTomorrow's confirmationsRiley · Front Desk
18:30NiaReview asks after today's appointmentsNia · Reviews & Reputation

You get a digest at 7 and a packet when something needs you. Between those, you are behind the chair.

Big ask? Jo splits it up and brings back one answer.

Type the thing that just happened. Jo pins a plan to the board, hands the pieces out, collects the approvals into one packet and comes back with one team card.

Jo

Two jobs Jo knows

Your team at work
Jo, Office Manager

It learns your business in an afternoon, then keeps learning.

Five questions when you start: what you do, what it costs, how you talk, when you are open, what you never do. After that the team writes down what it learns, and you can read the notebook any time.

Jo's clipboard on a desk

Golden Hour Salon

Cut, colour and balayage studio with five stylists · Alberta Arts District, Portland OR

What you sell

  • Women's cut$75–95
  • Men's cut$45
  • Single-process colour$140–180
  • Balayage$220–380
  • Blowout$55
  • Keratin treatment$250–320
  • Extensions consultFree

Minimum job: $45

How you talk

Hi Chloe! You're in with Marisol on Thursday at 11:00 for the balayage. Bring any photos you've been saving, we love a mood board.

Marisol & the Golden Hour crew

When you are open

Tue–Sat · 09:0019:00

The rules

Deposit
25%
Terms
Due at checkout
Cancellation
24 hours' notice, $35 no-show fee

Learned this week

  • Marisol wants balayage appointments before 2pm
  • Jenna is fully booked on Saturdays until November

Inside the apps you already pay for.

Connected once, with your permission, and only for the jobs you gave them. Disconnect any of them in one tap.

  • Gmail
  • Google Calendar
  • Stripe
  • Instagram
  • Google Business Profile
  • Google Sheets
  • QuickBooks
  • Facebook
  • Riley

    Riley

    Front Desk

    Works in

    • Gmail
    • Google Calendar
    • Google Sheets
  • Sam

    Sam

    Rebooking

    Works in

    • Gmail
    • Google Calendar
    • Google Sheets
  • Morgan

    Morgan

    Deposits & Retail

    Works in

    • Stripe
    • QuickBooks
    • Gmail
  • Nia

    Nia

    Reviews & Reputation

    Works in

    • Google Business Profile
    • Facebook
    • Gmail
  • Theo

    Theo

    Social & Content

    Works in

    • Instagram
    • Facebook
    • Gmail

A week, in your units.

Not tokens, not credits, not prompts. Leads, bookings, dollars, reviews, posts.

A week at Golden Hour Salon, Portland, our sample company

Mon
9 booking requests answered · 4 rebooking reminders sent
Tue
Slow Tuesday filled from the waitlist · 3 chairs refilled
Wed
$180 in deposits taken · 1 no-show prevented
Thu
7 booking requests answered · 2 gift cards sold ($150)
Fri
3 posts published · 4 reviews answered
Sat
6 booking requests answered · Saturday full
Sun
Quiet. Monday's digest is ready.

The week

22 booking requests answered · 3 chairs refilled · 6 rebookings · $180 in deposits · $150 in gift cards · 4 reviews answered · 3 posts

How we compare.

Against the tools an owner actually weighs. Where they win, they get the tick.

  • ChatGPT

    $20 a month plus your evenings

    ThemCrewroom
    • Sends the email, books the slot, raises the invoice, publishes the postNoYes
    • Nothing reaches a customer until you tap approveNoYes
    • You watch the work as it happens, with a receiptNoYes
    • Results in your units: leads answered, dollars collectedNoYes
    • Set up for your trade on day oneNoYes
    • One manager splits a big job across the teamNoYes
    • Writes long-form content and research on any topicYesNo
  • AI helper apps

    $16 to $100 a month, with credits

    ThemCrewroom
    • Sends the email, books the slot, raises the invoice, publishes the postNoYes
    • Nothing reaches a customer until you tap approveNoYes
    • You watch the work as it happens, with a receiptNoYes
    • Results in your units: leads answered, dollars collectedNoYes
    • Set up for your trade on day oneNoYes
    • One manager splits a big job across the teamNoYes
    • Writes long-form content and research on any topicYesNo
    • No hard stop when you get busyNoYes
  • A virtual assistant

    $2,000 a month and up

    ThemCrewroom
    • Nothing reaches a customer until you tap approveNoYes
    • You watch the work as it happens, with a receiptNoYes
    • Set up for your trade on day oneNoYes
    • One manager splits a big job across the teamNoYes
    • Works nights and weekendsNoYes
  • Crewroom

    From $99 a month

If you want a writing partner, ChatGPT is better. If you want the work done inside your apps with a tap from you, that is this.

Not for you if

  • You want a chatbot to talk to all day. The team talks when it needs you.
  • You run a clinic or handle patient data. Not yet.
  • You have a front-office team of ten. This is built for the owner who is the front office.
  • You want it to send without asking. It will not, for the first two weeks, and after that only what you allow.

Pick a plan.

A recovered job pays for the year.

A part-time assistant costs $2,000 a month and up. Team is $249.

Founding owners get three months at half price and a weekly call. Ten seats per trade.

Starter

One business, the whole crew, every day.

$99/month

about $3 a day

300 actions a month, about 14 a day across the crew, then $0.25 each

14 days free with a card. Cancel any time. First paid month back if the team did not earn it.

  • One business
  • Five teammates
  • Daily routine
  • Approvals by email and in the office
  • 300 actions a month
Most popular

Team

Missions, twice-daily routines and approvals by text message.

$249/month

about $8 a day

1,500 actions a month, about 68 a day across the crew, then $0.15 each

14 days free with a card. Cancel any time. First paid month back if the team did not earn it.

  • Everything in Starter
  • Team missions
  • Twice-daily routines
  • Approvals by text message
  • 1,500 actions a month

An action is something that reached a customer or changed a record. Reading, drafting, thinking and asking you are free. The sample morning above used about 10. A busy day runs higher, and the overage is pennies.

Questions owners ask

  • Yes. You connect Gmail, your calendar and your other apps once, with your permission, and the team works inside them as you. Every send is logged with the run that made it, and you can disconnect any app in one tap.

  • Nothing customer-facing goes out until you approve it, so you read the reply before the customer does. Every send has an undo window, and the team learns from every edit you make.

  • Any time. Pause one teammate or the whole office from your phone, disconnect an app, or cancel the plan from the billing page. Nothing keeps running that you did not ask for.

  • No. Setup is five questions about your business, about three minutes, on your phone. There is nothing to build, no prompts to write and no workflow editor.

  • Something that reached a customer or changed a record: a sent email, a booked slot, a raised invoice, a published post, a review reply. Reading, drafting, thinking and asking you are free. Starter includes 300 a month, Team 1,500, and the office shows you the count.

  • Your plan starts on the card you gave, at the price you saw, and you can cancel before then with one tap and pay nothing. We send a reminder two days before.

  • Tell us in the first paid month and we refund that month. We would rather lose a month than keep a business that is not getting leads answered and money collected.

The office at night, one lamp still on

Walk in. The lights are on.

Start free trial

14 days free with a card, cancel any time, and your first paid month back if the team did not earn it.

Not now? We will send you this walkthrough and what a founding seat includes. One email, no newsletter.